Victor Manufacturing announces expansion

Catering equipment and bespoke counter specialist Victor Manufacturing has expanded its site as it continues its growth strategy.

The Bradford-based firm has opened a new warehouse – increasing storage capacity, speeding up customer order despatch times and boosting new product development.

Andrew Gibson, Sales Director at Victor Manufacturing, said: “The existing buildings had become full, limiting our capacity. The new warehouse has freed up space to create more efficient production operations and additional space for new product development.”

Customers are already reaping the benefits, with Victor now able to despatch almost 100 of its most popular products the same day the order is received.

Andrew added: “We are now geared up for same-day despatch any orders placed before 2pm, for the 90-plus most popular products we hold in stock.

“The expansion has also allowed for increased stock levels of popular products and extra capacity for new product development of equipment and custom counters suitable for the retail market sector.”

Victor, which manufactures catering equipment to keep hot food hot and cold food cold, also specialises in designing and building custom counters. Installed across a vast range of catering sites including retail, education, business and industry, pub and restaurant groups and care environments, the firm’s expertise in this area continues to develop.

As well as the new 11,000 sq. ft. three-tier warehouse, Victor is also investing in its workforce. The company has taken on an extra 15 employees over the last two years, across all areas of the business.

The growth in sales of bespoke custom counters has led to the requirement of an additional project manager, recruited from within. As a result Victor is currently looking to hire a Business Development Manager. It also plans to recruit an additional bespoke custom counters installation team to offer a faster, more reliable lead time.

Andrew said: “We are pleased that the targeting of identified growth markets, coupled with Victor’s quality and service, has led to demand for our custom counter service. The increased investment and warehouse expansion forms part of our strategic plan for year-on-year growth.

“Victor Manufacturing has been designing and building catering equipment in Britain for over 70 years. Our reputation sets us apart in the marketplace and we plan to continue our success looking ahead.”

For more information visit or call 01274 722125.

Written on 22nd February 2017Lillie Geistdorfer. Published in Members News, News